Brand Identity & Marketing Collateral

I created this project in my first year, developing a brand identity and marketing collateral for Complete Waterproofing Solutions, a company specializing in basement waterproofing, foundation repairs, and landscaping. The goal was to establish a trustworthy and professional brand image while enhancing visibility in local markets.

Key elements included a logo design, business cards, yard signs, and promotional materials, incorporating the “Community Seal of Approval” to build credibility. The branding emphasized clarity, reliability, and strong call-to-action elements, ensuring easy customer engagement through QR codes and digital touchpoints. This project helped refine my skills in branding, print design, and strategic marketing at an early stage in my career.